国开《管理英语2》单元自测5（10分）

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一、选择填空：阅读下面的对话或句子，从A、B、C三个选项中选出一个能填入空白处的最佳选项。

1．— Thank you very much for answering our questions. It really helps our market research a lot. 

— ________________

I am sorry to hear that.

It’s my pleasure.

I don’t think so.

2．— What’s your view on our questionnaire?

— ________________

I’d like to go there.

With my pleasure.

First of all .We’d better change our question order.

3．—                      ?

—Twice a week.

How often do you use our company’s product

When did you buy our products

What did you buy in our company

4．— Would you mind filling the questionnaire for me?

— ________________

No problem. Just give me your questionnaire.

Sorry,I can’t go there.

I really appreciate that.

5．— Our company is doing a customer service questionnaire .May I take you a moment?

—                      .

It doesn’t matter

By all means

I have no idea

6．I’d like to_______ that the staff member who served me didn’t really seem to know what he was doing.

point out

point at

point in

7．You need to _____ those questionnaire papers for your company.

hand out

hand in

hand on

8．Questionnaires are not suitable_____some people.

in

for

with

9．Our company will _____the customers’ suggestions.

respond

responding to

respond to

10．The quality of questionnaire will_____how much information we know from our customers.

effect

affect

 affections

11．____ face-to-face interviews, questionnaires are cheaper for collecting data from a large number of respondents.

Compared to

Comparing

Compare

12．Questionnaires are easy to ____.

analyzed

analyze

be analyzed

13．Where are you used to____ vegetables?

buy

bought

buying

14．Customers  ______ refuse to filling the questionnaire are not permitted to buy the product. 

what

which

Who

15．The Jiahe Community Service Center is about to ______ service for residents.

provided

provide

providing

16．二、阅读理解：阅读下面的短文，根据文章内容从A、B、C三个选项中选出一个最佳选项。

Questionnaires can be a simple way to get to know your audience’s opinions. Though it is easy to write a questionnaire, you need a lot of skill and experience to write a good one. Luckily, good design skills can be learned in a short time.

Keep your questionnaire simple and visually attractive

Keep your questionnaire short and simple. A short and simple questionnaire is more likely to be completed and returned. It is also important to make your questionnaire as attractive as possible. You should keep the following design elements in mind:

Text: Choose a font style that is easy to read, and make sure the font size is large enough for your respondents to read.

Paragraphs: Long paragraphs can be daunting for readers, so try to keep your blocks of text to a handful of lines.

White space: Ensure that there is space between questions and sections and don’t make margins too small.

Keep questions brief and easy to understand

Be brief and direct with your questions. Do not use any unnecessary words and phrases. Brief questions that use simple language are easy to read and understand, so the participants won’t find it difficult to fill in the questionnaire.

Make sure questions are in the right order

You should start your questionnaire with general questions and then move to specific ones. Try to avoid jumping back and forth between general and specific questions.

Use open-ended questions properly

Open-ended questions mean respondents can answer freely using their own words. They can provide more detailed information, but they take more time and effort to answer and can be more difficult to analyze. You should not use too many open-ended questions in one questionnaire.

In a word, taking the time to develop a well-designed and participant-friendly questionnaire will give you useful data that can help you make the right decisions.

The questionnaire contains following elements except?   1   

A. Test.

B. Paragraph.

C. Address

2. In order to keep your questionnaire visually attractive, you should    2   

A. Choose different font styles in a questionnaire.

B. Write long paragraphs instead of short ones.

C. Leave enough space between questions and sections.

3. You should start your questionnaire with _______ questions and then move to _______ ones.   3   

A. general, specific

B. specific, general

C. short, long

4. What could be the best title for this passage?   4   

A. Designing an Effective Questionnaire.

B. Questionnaire is the best way to collect data from many people.

C. Questionnaire benefits our life.

5. Which of the following statements is NOT correct?   5   

A. Questionnaire design skills can be learned in a short time.

B. Open-ended questions cannot provide more detailed information, so you’d better not use too many open-ended questions in one questionnaire.

C. It’s worth taking the time to develop a well-designed and participant-friendly questionnaire.

(1)

(2)

(3)

(4)

(5)

17．

二、阅读理解：阅读下面的短文，根据文章内容进行判断，正确写“T”错误写“F”。

Questionnaires: Advantages & Disadvantages

Every coin has two sides and questionnaires are no different. With questionnaires, the advantages outweigh the disadvantages.

Advantages of Questionnaires

Compared to face-to-face interviews, questionnaires are cheaper for

collecting data from a large number of respondents. Also, questionnaires are easy to analyze, and computer software can easily complete data entry and make tables for nearly all surveys. Questionnaires are familiar to most people as nearly everyone has had some experience completing one. Questionnaires reduce bias when there are no clues to affect the respondents.

Disadvantages of Questionnaires

One main disadvantage of questionnaires is the possibility of low response rates which reduces our confidence in the results. Another disadvantage is they provide little flexibility for the respondents. What’s more, many times the respondent is not the same person you sent the

questionnaire to. Finally, questionnaires are not suitable for some people. For example, a survey to a group of poorly educated people might not work because of reading problems.

 

The advantages of questionnaire are more than disadvantages.   1   

2. Questionnaire is the cheapest way for collecting data from respondents.   2   

3. Questionnaires have the advantage of being analyzed easily through the computer software.   3   

4. Questionnaire is suitable for everyone.   4   

5. The respondent is usually the same person you sent the questionnaire to.   5   

(1)

(2)

(3)

(4)

(5)

18．二、阅读理解：阅读下面的短文，根据文章内容从A、B、C三个选项中选出一个最佳选项。

The qualities of a good questionnaire

It should be noted that one does not start by    1    questions. Firstly.we have to decide ‘what are the things one needs to know from the respondent in order to meet the survey’s objectives?’    2    ，we should decide the target respondents.At the outset, the researcher must define the population about which he/she wishes to generalise from the sample data to be collected.Thirdly,we have to decide the question contents.opening questions should be general and easy to answer so that the respondents have the patience to finish next.and then we can offer some specific questions    3    get more data from the respondents.    4    .we couldn’t ignore the physical appearance of our questionnaires.If our questionnaires look like a mess.People would not be willing to    5    us answer our questions….

(1)

(2)

(3)

(4)

(5)

19．二、翻译：从以下A、B、C三个选项中选出与英文最适合的中文翻译。

In a word, taking the time to develop a well-designed and participant-friendly questionnaire will give you useful data that can help you make the right decisions.   1   

A.总之，花时间去制作一份精心设计和参与者友好的调查问卷将为你提供有用的数据来帮助你做出正确的决定。

B.一个词概括，用心去制作一份设计和参与者友好的调查问卷将可以为你带来有用的数据来帮助你决定很多事情。

C.不管怎样，一个好的设计可以给你带来有用的数据从而帮助你。

2.A new food market will be built in our community next month.   2   

A.下个月我们社会就已经建了一个新的食物市场。

B.我们社区正在建一个新的菜市场。

C.下个月我们社区将新建一个菜市场。

3. I think what should be done is to create more job opportunities for students.   3   

A.我认为我们更需要为学生们创造更多的工作机会。

B.我认为我们将来要给学生们更多机会。

C.我认为我们已经给了学生们更多的工作机会。

4.In contrast to other countries, the U. S has no national college entrance exam.   4   

A.对比其他国家而言，美国没有国家考试。

B.与其他国家相比，美国没有大学入学考试。

C.相比较其他国家，美国大学没有考试。

5.On the last day of the old year, there is a family dinner.   5   

A. 在老年人的最后日子，通常有一顿家庭餐。

B. 在即将过去的一年的最后一天，会有一次家庭聚餐。

C. 在过去的日子里，经常有家庭聚餐。

(1)

(2)

(3)

(4)

(5)